![]() One thing to note is the shades seem to look dark in the tube but run a lot lighter once applied. I can’t speak for the whole white cast thing because as I said I never had such an issue in photos. I would say it brightened up my eyes nicely but didn’t conceal puffiness nor darkness very well. The formula applies pigmented at first but it sheers down considerably during the blending process and even building it never really results in quite medium coverage. It’s a nice light concealer for days you don’t need a ton of coverage or days you’re just going really natural and light with makeup. I loved the texture and consistency of the product and I never noticed creasing but it did fade rather quickly at around four hours of wear even when set with powder. If it was a little more pigmented I could see myself using this often. It’s quite brightening but sadly, the formula sheers out as you blend. The formula is creamy, thin, easy to spread, easy to blend, and wears very lightweight under eyes without creasing. This one comes housed in a 0.29 square tube that features a sponge applicator for application. This isn’t to say the new Wet n Wild Photo Focus Concealer isn’t nice, it is, but it doesn’t quite have the POW of Come Correct. It’s one of my favorite drugstore concealers and a superior formula compared to Photo Focus. Photo Focus Concealer looks like it’ll be the easier one to locate should you not want to wait for an online order. The sad news would be that I haven’t successfully found Come Correct Concealer in stores in a very long time and it seems to be something you can purchase online only. It’s not as cheap as Photo Focus Concealer but the coverage is way more pigmented and will conceal way more issues than this formula will. If you’re looking for heavier, pigmented coverage I’d highly suggest Wet n Wild Come Correct Celebrity Concealer. None the less, I’m a concealer junkie and absolutely had to check this out for myself. Although, as I said, I have to admit I don’t really have an issue with white cast when using a concealer. Makes sense to be and it’s a rather fantastic marketing technique too. I never took a photo and had my concealer have a white cast flash back but I understand where Wet n Wild is headed with all these new base products as we live in an selfie world and they trying to entice that world and create formulas that work well in photos. I recently tried out Wet n Wild Photo Focus Foundation and was quite pleased with the formula and I expected more of the same from Wet n Wild Photo Focus Concealer. The only down side is for very dry skin which needs to be properly moisturized and primed like if you use L.A Girls pro concealer.Wet n Wild Photo Focus Concealer ($3.99) is a new, permanent high-coverage concealer formula that was tested under seven different photo lightening conditions to ensure that the coverage provided did not cause a white cast. Overall Wet n Wild concealer have light weight formula which is easy to blend, providing light to medium coverage which is perfect for every day natural look. The lasting powder is also very good and it lasts for more then 6 hours with out creasing. If you have very dry skin you might find wet n wild concealer bit difficult to work with but you can cope up with this issue buy proper moisturizing and applying primer. Depending on your skin you can pick either of them but the price of wet n wild is hard to resist. While Maybelline concealer is more creamy, easy to apply and is comfortable for all skin. It is good every day concealer when you need more natural look then heavy weight.Ĭomparing to Maybelline fit me concealer, wet n wild one is thicker, dries quickly and have slight more coverage. The formula looks very natural without setting into fine lines. The coverage is light to medium and can be build to little more with layering but still the coverage is less then Wet n Wild come correct celebrity concealer. Beside being creamy, it is easy to spread and blend which is also light weight. The texture of this product is bit thick creamy which dries quickly into matte giving the powder finish. On the other hand the shade looks dark in tube but after application it is bit lighter. The shade have slight peach and more yellow undertones which is very good for dark under eyes. The lightest shade ivory is not very fair and the second shade which i picked Light/Medium Beige which falls in category of more medium beige then light. The shade selection is not very good and i have seen fair skin beauties to complain that they cannot find their match. This concealer comes in square plastic tube with doe foot applicator for application which is quite similar to Maybelline fit me concealer.
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